PRODUCTS FOR SERVICE PROVIDERS

We help our services clients monitor their competitors, and themselves.


The Marketing Interchange works with service providers to ensure that their pricing is competitive against comparable alternatives. We also conduct store audits to ensure that the customer experience is tracked & benchmarked against the best-in-class. We offer 4 products to win over and retain your customers.

  • PriceTrack

    Pricing influences service expectations and purchase decisions. You might differentiate yourself on quality, but you still need to know what your competitor is charging. With competitive price monitoring, we’ve helped our clients improve customer value.

    Using a mobile app and a large & agile mystery shopping team nationwide to check competitors’ prices, we can establish benchmarks for a suite of comparable services and bundles. Combined with customers’ perception of value, we can provide pricing insight for your market. [Read More...]

  • RetailTrack

    Service providers face the greatest pressures to meet ever-changing customer expectations. Tin-store branding, point-of-sale material and store atmospherics compliance.

    Using a highly customisable survey and a team of experienced auditors, we can be your ‘Eyes & Ears’ in your stores to ensure that Operations run optimally, and problems are reported in real-time. Audits include compliance to Standard Operating Procedures and Customer Delivery Standards, as well as, benchmarking against competitors. [Read More...]

  • ServiceTrack

    Mystery shopping is well-suited to all service industries by testing the customer experience online, over the phone, or at physical locations. Our mystery shoppers assess any key metrics, including response times, cross-selling or upselling, customer satisfaction, and NPS.

    Using a highly customisable survey and a team of experienced mystery shoppers, we measure & benchmark customer service standards with the best-in-class, and report it in real-time, so that your customers always get the best possible service. [Read More...]

  • InsightTrack

    Service providers face the greatest pressures to meet ever-changing customer expectations. The Marketing Interchange has helped service providers with studies in customer satisfaction, Net Promoter Score (NPS), customer segmentation, product concept testing, purchase decision process, and usage & attitude research.

    Lead by an experienced team of research professionals, with inventive methodologies and actionable recommendations, we offer custom research to answer questions about your customers and competitors. These include Focus Group Discussions, Customer Surveys, and In-depth Interviews. [Read More...]

PriceTrack

Don’t let resellers under-pricing destroy the brand equity you’ve built up. With price monitoring, you can enforce your MAP and promotional pricing policy and protect your brand. Monitoring both brick-and-mortar and online retailers.

Using a mobile app and a large & agile field team nationwide to check in-store prices to ensure they are MAP-compliant and we’ll provide photos to prove it. We also fully monitor online retailers & e-commerce to monitor MAP and competitors’ prices, complete with real-time dashboard reporting. [Read More...]

RetailTrack

For manufacturers, store auditors serve as eyes & ears in retail stores, ensuring that your brand remains well-represented. The Marketing Interchange can assist manufacturers with planogram compliance, share-of-shelf audits, promotional and point-of-sale materials audit.

Using a mobile app and a team of experienced auditors, we can be your ‘Eyes & Ears’ in your stores to ensure that Operations run optimally, and problems are reported in real-time. Audits include stock counts, store audits, POS displays & planogram compliance, as well as, benchmarking against competitors. [Read More...]

ServiceTrack

Mystery shopping is well-suited to all service industries by testing the customer experience online, over the phone, or at physical locations. Our mystery shoppers assess any key metrics, including response times, cross-selling or upselling, customer satisfaction, and NPS.

Using a highly customisable survey and a team of experienced mystery shoppers, we measure & benchmark customer service standards with the best-in-class, and report it in real-time, so that your customers always get the best possible service. [Read More...]

InsightTrack

Brands & manufacturers rely on marketing research to keep the pulse of their consumers in a fast-changing marketplace. The Marketing Interchange can assist manufacturing clients with studies in customer segmentation, product concept testing, purchase decision process, and usage & attitude research.

Led by an experienced team of research professionals, with inventive methodologies and actionable recommendations, we offer custom research to answer questions about your customers and competitors. These include Focus Group Discussions, Customer Surveys, and In-depth Interviews. [Read More...]

Address

Malaysia Office (HQ)
Unit 12-3A, Tower A,
The Vertical Business Suite,
No. 8, Jalan Kerinchi,
Bangsar South, 59200 Kuala Lumpur,
Malaysia.

Contact

All Enquiries:
kenneth@themarketinginterchange.com
Office: +603 2242 2781

Sitelinks

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