PRODUCTS FOR BRANDS AND MANUFACTURERS

We represent manufacturers & brand owners where retail meets customer.s


The Marketing Interchange supplies brands with retail intelligence to ensure that their brand equity is protected through MAP-compliant pricing, enforced reseller agreements, and planogram compliance. We offer 4 products that will improve the way you work on Monday.

  • PriceTrack

    Don’t let resellers under-pricing destroy the brand equity you’ve built up. With price monitoring, you can enforce your MAP and promotional pricing policy and protect your brand. Monitoring both brick-and-mortar and online retailers.

    Using a mobile app and a large & agile field team nationwide to check in-store prices to ensure they are MAP-compliant and we’ll provide photos to prove it. We also fully monitor online retailers & e-commerce to monitor MAP and competitors’ prices, complete with real-time dashboard reporting. [Read More...]

  • RangeTrack

    We help manufacturers protect their brand by monitoring compliance with reseller agreements or any unauthorised activity. Monitoring both brick-and-mortar and online retailers.

    Using a specialist team & proven methodology, our team can sweep & report instances of gray market dealers, parallel imports, as well as, comparable private label products. This is done through both brick-and-mortar and online channels. [Read More...]

  • RetailTrack

    For manufacturers, store auditors serve as eyes & ears in retail stores, ensuring that your brand remains well-represented. The Marketing Interchange can assist manufacturers with on-shelf availability, stock count, share-of-shelf, promotional & secondary display as well as point-of-sale material audits.

    Using a mobile app and a team of experienced auditors, we can be your ‘Eyes & Ears’ in your stores to ensure that Operations run optimally, and problems are reported in real-time. Audits include stock counts, store audits, POS displays & planogram compliance, as well as, benchmarking against competitors. [Read More...]

  • InsightTrack

    Brands & manufacturers rely on marketing research to keep the pulse of their consumers in a fast-changing marketplace. The Marketing Interchange can assist manufacturing clients with studies in customer segmentation, product concept testing, purchase decision process, and usage & attitude research.

    Led by an experienced team of research professionals, with inventive methodologies and actionable recommendations, we offer custom research to answer questions about your customers and competitors. These include Focus Group Discussions, Customer Surveys, and In-depth Interviews. [Read More...]

PriceTrack

Don’t let resellers under-pricing destroy the brand equity you’ve built up. With price monitoring, you can enforce your MAP and promotional pricing policy and protect your brand. Monitoring both brick-and-mortar and online retailers.

Using a mobile app and a large & agile field team nationwide to check in-store prices to ensure they are MAP-compliant and we’ll provide photos to prove it. We also fully monitor online retailers & e-commerce to monitor MAP and competitors’ prices, complete with real-time dashboard reporting. [Read More...]

RangeTrack

We help manufacturers protect their brand by monitoring compliance with reseller agreements or any unauthorised activity. Monitoring both brick-and-mortar and online retailers.

Using a specialist team & proven methodology, our team can sweep & report instances of gray market dealers, parallel imports, as well as, comparable private label products. This is done through both brick-and-mortar and online channels. [Read More...]

RetailTrack

For manufacturers, store auditors serve as eyes & ears in retail stores, ensuring that your brand remains well-represented. The Marketing Interchange can assist manufacturers with planogram compliance, share-of-shelf audits, promotional and point-of-sale materials audit.

Using a mobile app and a team of experienced auditors, we can be your ‘Eyes & Ears’ in your stores to ensure that Operations run optimally, and problems are reported in real-time. Audits include stock counts, store audits, POS displays & planogram compliance, as well as, benchmarking against competitors. [Read More...]

InsightTrack

Brands & manufacturers rely on marketing research to keep the pulse of their consumers in a fast-changing marketplace. The Marketing Interchange can assist manufacturing clients with studies in customer segmentation, product concept testing, purchase decision process, and usage & attitude research.

Led by an experienced team of research professionals, with inventive methodologies and actionable recommendations, we offer custom research to answer questions about your customers and competitors. These include Focus Group Discussions, Customer Surveys, and In-depth Interviews. [Read More...]